← SELECTED WORK07 / DIGITAL MEDIA / MUSIC
THE NIGHT,
EXTENDED.
The live experience.
Built for beyond the room.
- Brand
- Wynn Nightlife
- Platform
- YouTube
- Format
- Multi-camera residency sets
- Role
- Platform architecture & launch
Give the live set
a second audience.
Wynn Nightlife’s YouTube launch brought professionally produced multi-camera residency sets beyond the venue. The opportunity was to turn a live experience into a channel audiences could return to.
My contribution:
platform architecture and launch.
I architected and launched the platform around multi-camera residency sets. The format gives complete performances a home beyond the night itself, extending the experience from a physical room into an ongoing digital channel.
The work: a YouTube platform for multi-camera residency performances.